Airtel Offers Customers N10m Weekly as Red Hot Promo Returns
…Over 360,000 Nigerians to Emerge Winners this Yuletide Season
Lagos, Nigeria; 6th, December, 2016: Airtel Nigeria today announced the
launch of the fourth edition of its Red Hot Promo, an annual reward initiative
and one of Nigeria’s biggest and most credible consumer promotion platforms,
designed to delight, excite and reward telecoms consumers.
Announcing the launch, the Telco noted that the fourth edition has been
repackaged to thrill as many customers as possible with exciting prizes up for
grabs. Airtel said over 360,000 customers will win different prizes in this year’s
edition, making it the biggest ever, since the launch of the Red Hot promo four
The 2016 Airtel Red Hot Promo will see Airtel give away N200million in cash
Eight lucky customers will win the weekly grand prize of N10,000,000 each
while 60 Customers will become instant millionaires, winning N1,000,000 daily.
600 telecoms consumers will smile to the bank as N100, 000 daily prize
winners. Over the 60 day period, 6,000 participants will also emerge as N500
airtime winners, bringing the total number of winners in this year’s Red Hot
promo to over 360,000.
To participate and win in the promo, Airtel customers simply need to recharge
their lines, buy any voice or data bundle or take the deal of the day by dialling
*340# to enter into the daily draw.
The promo is point based and customers earn points based on the value of
recharge or bundle they buy.
According to Airtel, multiple recharges earn customers more points, which in
turn increase their chances of being selected in the daily draws.
Customers who take the deal of the day by dialling *340# also earn additional
points, which increase their chances of winning. Points represent the number
of entries a subscriber has in the promo and the more points a customer has
accumulated, the higher the chances of winning.
Participants accumulate and keep points they earn all through the duration of
the promo. Customers’ numbers will, however, be in the draw only on the days
they recharge, buy a bundle or take the deal of the day.
Customers can check the number of points they have accumulated in the
promo by sending ‘POINTS’ as SMS to the short code, 340. This SMS is zero-
rated, completely without charge.
The promo will run till February 3 rd 2016.
Commenting on the Red Hot promo 4.0, Airtel Nigeria's Chief Commercial
Officer, Ahmad Mokhles, said: "The Red Hot Promo is designed to reward
customer’s loyalty and patronage – it is Airtel’s unique way of showing
appreciation to telecoms consumers, recognizing and rewarding them for their
continuing commitment to the Airtel brand.
We chose this period of the year to organise this big reward initiative as it is a
befitting way to end the year on a winning and rewarding note for our
Currently in its fourth season, the Red Hot Promo has improved the socio-
economic status of many Nigerians and assisted others to achieve their
It will be recalled that Red Hot Promo 3 saw 240 people winning all-expense
paid holidays to Dubai, United Arab Emirates (UAE). In Season 2, a truck driver,
Abiodun Adio, emerged the grand prize winner, smiling home with a brand
new Range Rover, while Danjuma Yakubu, a National Assembly correspondent
with Radio Nigeria’s Precious FM in Lafia, Nasarawa State won the N10 million
grand prize in Season 1.
The Airtel Red Hot promo is open to all new and existing Airtel subscribers. You
can visit the Airtel website at www.alwayson.ng to learn more.
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